Brendan shares his spiritual and practical path to building Good Water Farms. We dig into many of the details of what makes Good Water Farms a successful microgreens operation, including Brendan’s marketing approach and how he manages production throughout the year. And we take a deep dive into how Good Water Farms’ implementation of a HACCP plan for food safety increased the operation’s efficiency and improved employee competence and confidence.
Sponsors
Vermont Compost Company: Founded by organic crop growing professionals committed to meeting the need for high-quality composts and compost-based, living soil mixes for certified organic plant production.
BCS America: BCS two-wheel tractors are versatile, maneuverable in tight spaces, light-weight for less compaction, and easy to maintain and repair on farm. Gear-driven and built to last for decades of dependable service on your farm or market garden.
Quotes from the Show
We have three different people coming at random times to check on how we are growing, and growing the way that we say we are growing.
Transparency… is the key marketing element.
This isn’t Coca Cola, where you flip a switch and it all comes out exactly the same.
Show Links
Brendan referenced a University of Maryland study that showed that microgreens contain four to 40 times the nutrients of their mature counterparts.
Good Water Farms also has a microgreens cookbook.